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King Eider Communications, LLC.

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OUR TEAM

Dena Woerner-Vick, CEO, Principal

  

  • M.A. Professional Communication, Purdue University 
  • Crisis Communication Certification, University of Florida
  • B.A. Business Administration, Marketing, University of Arkansas at Little Rock

  

Results-driven strategies for outdoors companies and media

●Crafted roadmap to success for print media to evolve into digital powerhouses. 

●PR, Media relations, and digital plans yielding dozens of ICAST awards. 

●Unique print, digital, and social media approaches providing dramatic trade and consumer reach. 

●Addy award winner 

●Member American Sportfishing Association member Pr/Media and Marketing committees. 

●Association Great Lake Outdoor Writers Board Member, Marketing Committee Chair, Communications Committee member.



Bret Amundson, Content Creator, Photographer, Videographer, Producer

Bret is the host of Sporting Journal Radio, heard on 30 stations across the midwest. He is a Waterfowl guide and hunts with Mid Migration Outfitters. and hosts and produces “Tazin TV” from Tazin Lake Lodge in northwest Saskatchewan. Recently he was host of Northland Outdoors TV and Radio and provided stories and photos for Northland Outdoors Magazine and Website. 


His articles can be found on the Forum Communications Network of Newspapers.


After being nominated for an Upper Midwest Emmy as host of Prairie Sportsman TV  in 2018 and 2019, He was awarded an Emmy in 2020. The show broadcasts to Minnesota, North Dakota, Wisconsin, South Dakota and Iowa on the Minnesota PBS stations. 


2021 Winner of 17 Award in Craft awards for his work in photography, podcasts and videography from the Association of Great Lakes Outdoor Writers. 


He is nominated once again for an Upper Midwest Emmy in 2021 for hosting the popular outdoor show, Prairie Sportsman.


Bret is currently the voice of “The Next Bite” on the Discovery Channel, created a video series from a “Sitka Whites Road Trip” that chronicled a road trip from Minnesota to Texas. 

Lacy Jo Jumper, National Accounts Manager

B. A. Strategic Communications,  Arkansas State University, Sr. 

Certifications: Hubspot, Google Analytics, Google ads. 

Small Business Owner, Linds and Lace Photography

Association Great Lakes Outdoor Writers  Influencer


Lacyjo@kingeiderpr.com


Shane Beilue, Content Creator

BS, Ag Leadership and Development, Texas A&M University, 1988

MS, Ag Leadership and Development, Texas A&M University, 1990

Print Media:

· BASSMASTER MAGAZINE 

· GAME & FISH MAGAZINE 

· TEXAS GAME & FISH 

Web Media (monthly or quarterly):

· Lake-Link.com

· Gary Yamamoto’s Inside Line

· Outdoor Unlimited Magazine

Web-based Video Creator, Focused on “How-to” Bass Content

· Game & Fish Magazine, “Crash Course” video series, 2021

· Yamamoto’s Inside Line

· Outdoor Unlimited Magazine
 

Dan Amundson, Content Creator

BA, Marketing Communication education, Bemidji State University

Freelance  Writer, Photographer, Videographer


2021 Winner of 5 Award in Craft awards for his work in photography, podcasts and videography from the Association of Great Lakes Outdoor Writers. 


Print Media:

Edina Magazine


Web Media:

Web design, social media and digital media

Podcast producer for Sporting Journal Radio



 

Kristine Ostertag, Content Creator

B.S. University of Wisconsin-LaCrosse  

A.S. Western Technical College  


Published: The Fishing Wire, NWTF


Kristine currently resides in western WI, with her german wirehaired pointer, Ted. She was exposed to the outdoors at a very young age and it has grown into her passion.She has a broad range of experience hunting from upland, waterfowl, turkey and deer hunting. She also is an avid fisherman in both open and hard water, along with chasing trout in streams.   


Eric Brandriet, Content Creator

Pharm.D,  South Dakota State University

Part Owner/Operator of Dakota Prairie Angling LLC 


Monthly content contributor to Lake-Link and manufacturer's blogs


Brand Ambassador/Pro : Humminbird, Minn-Kota, Frabill, Plano, Northland Tackle, AFTCO, Jiffy Augers, Mercury Marine, Dan O's Marine


Eric was born and raised at the heart of South Dakota’s Glacial Lakes Region. Hunting and fishing not only became an important part of his life, but a passion at a very young age. Having traveled to fishing tournaments across the upper Midwest, he was exposed to many levels and angling experiences. Walleyes top the open-water list of chased fish while South Dakota jumbo perch are his favorite winter target.  Live Bait rigging and casting shorelines are favorite open water techniques. 


Eric’s passion for the great outdoors has transitioned from fishing alone, to sharing his knowledge with others through published articles, instructional video clips, guiding, and helping our youth develop a passion and knowledge to be an ethical sportsman. Eric currently resides near Big Stone Lake with his wife Kristyanna, and two sons, Braxton and Graham. He spends much of his time between Big Stone Lake and his residence at Whitlock’s Bay on Lake Oahe; enjoying a multitude of year-round fishing opportunities.  


Vivian Felker, Digital Communications Specialist

  • Expected B.S in Marketing, minor in Journalism: May 2025, University of Montana 
  • Small Business Owner 
  • Print Publications: Bugle magazine, Montana Kaimin 
  • Web publications: MissPursuit, Montana Kaimin

Professional Affiliations Include: Association of Great Lakes Outdoor Writers 



Jaxton Orr, Content Creator

Carson Newman University, Business Management and Marketing.

Carson Newman Fishing Team

Published on Lake-Link.com

Brand Ambassador/Sponsors: Picasso Lures, St. Croix Rods, Hobie Fishing, Eagle Claw Fishing, Trokar, YakGear, RAILBLAZE, Tourneytag, Gill Fishing, Dakota Lithium, Realtree Fishing, Dry Dock Marine Center, Kayak Kushion.


Tournament Career: 26 first place finishes, 17 second place finishes.


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